Job Opportunity: Publicity and Marketing Officer We are seeking a dynamic, results-oriented Publicity and Marketing Officer to join our team. In this role, you will be responsible for building our brand presence, driving engagement for our start-up initiatives, and effectively communicating the value of our income-generating projects to stakeholders and potential beneficiaries.
Job Summary
- Type: full-time
- Location: Harare
- Category: Marketing
- Closing Date: 2026-08-25
Key Responsibilities
- Strategic Marketing: Develop and implement comprehensive marketing plans to promote our income-generating projects and business support services.
- Digital Excellence: Execute end-to-end digital marketing campaigns, including social media management and high-conversion SEO strategies to drive organic traffic and lead generation.
- Public Representation: Serve as a brand ambassador, delivering compelling public presentations, workshops, and pitches to community groups, partners, and potential investors.
- Content Creation: Produce engaging written and visual content that highlights our mission and the success of the start-ups we support.
- Market Growth: Analyse campaign performance data to optimize conversion rates and improve outreach impact.
Requirements
- Proven experience in Digital Marketing, specifically Social Media Marketing and SEO.
- Strong understanding of business development and income-generating projects for start-ups.
- Exceptional public speaking and presentation skills; must be comfortable addressing diverse audiences and stakeholders.
- Ability to translate complex project goals into clear, persuasive messaging.
- Creative thinker with a data-driven approach to marketing.
Salary
this position offer…
How to Apply
To apply, please visit: ihararejobs.com
Frequently Asked Questions
What qualifications and experience are typically required for a Publicity and Marketing Officer role in Zimbabwe?
Most employers prefer a degree or diploma in Marketing, Communications, Public Relations, or a related field. Practical experience in content creation, social media management, and campaign execution is highly valued. Demonstrating a strong understanding of the Zimbabwean market and consumer behavior is also crucial.
What are the common day-to-day responsibilities of a Publicity and Marketing Officer in Zimbabwe?
Daily tasks often involve creating engaging content for various platforms, managing social media channels, and executing marketing campaigns to promote products or services. You'll also likely interact with media, coordinate events, and analyze market trends to inform strategies.
What is the typical work culture and what are employers' expectations for this role in Zimbabwe?
Zimbabwean work culture generally values professionalism, punctuality, and a strong work ethic, often requiring resourcefulness due to varying operational challenges. Employers expect creativity, adaptability to local market conditions, and a proactive approach to achieving marketing objectives.
What are the realistic career progression paths for a Publicity and Marketing Officer in Zimbabwe?
A typical progression involves moving from Officer to Senior Publicity and Marketing Officer, then potentially to Marketing Manager, Communications Manager, or Public Relations Manager roles. Specializing in areas like digital marketing or brand management is another common growth trajectory within the Zimbabwean market.
What kind of benefits can a full-time Publicity and Marketing Officer expect in Zimbabwe?
Standard benefits usually include annual leave, sick leave, and often a contribution towards medical aid and a pension fund. Some organizations may also offer allowances for communication or transport, or opportunities for professional development and training.
How should I apply for this role, and what do Zimbabwean employers specifically look for?
A compelling CV highlighting relevant experience and a well-crafted cover letter tailored to the specific job description are essential. Employers in Zimbabwe seek candidates with strong digital literacy, a demonstrable portfolio of past work, and a clear understanding of local consumer trends and marketing landscape.