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DIGITAL MARKETING OFFICER – Zimpost

The incumbent will be reporting to the Marketing and Corporate Communications Manager and will be responsible for the following among other duties;
Support the development and execution of data-driven digital marketing strategies across the entire Zimpost network.
Design high-impact marketing collateral including social media creatives, digital adverts, banners, posters, emailers, presentations, and basic motion assets for Zimpost.
Collaborate with marketing, sales, and external partners on campaign execution.
Maintain a current digital catalogue of products and services with names, specifications, pricing, applications, and approved images.
Monitor, analyse, and report on campaign performance and KPls.
Support the set-up and execution of paid campaigns.
Gather market intelligence on demand, pricing, competitor activity, and unmet customer needs.
Support marketing and sales initiatives through targeted digital and visual campaigns.
Ensure all visual content aligns with brand guidelines and maintains visual consistency.

Job Summary

  • Employer: Zimpost
  • Job Type: Full-time
  • Location: Harare, Zimbabwe
  • Category: Marketing
  • Closing Date: 2026-10-23

Key Responsibilities

  • Support the development and execution of data-driven digital marketing strategies across the entire Zimpost network.
  • Design high-impact marketing collateral including social media creatives, digital adverts, banners, posters, emailers, presentations, and basic motion assets for Zimpost.
  • Collaborate with marketing, sales, and external partners on campaign execution.
  • Maintain a current digital catalogue of products and services with names, specifications, pricing, applications, and approved images.
  • Monitor, analyse, and report on campaign performance and KPls.
  • Support the set-up and execution of paid campaigns.
  • Gather market intelligence on demand, pricing, competitor activity, and unmet customer needs.
  • Support marketing and sales initiatives through targeted digital and visual campaigns.
  • Ensure all visual content aligns with brand guidelines and maintains visual consistency.

Requirements

  • Bachelor’s degree in Marketing, Digital Media, Multimedia Design, Graphic Design, or a related field.
  • Minimum 2 years’ experience in digital marketing and graphic design
  • Proven experience in social media management, SEO, PPC, email marketing, and analytics
  • Knowledge of CRM systems, Ul/UX principles, and online reputation management.
  • Strong project management, communication, and problem-solving skills
  • Creative, tech-savvy, detail-oriented and results-driven
  • Graphic Design Requirements (Essential)
  • Advanced working knowledge of Adobe Creative Cloud (Illustrator, Photoshop
  • Understanding of layout, typography, colour theory, and visual hierarchy

How to Apply

Address: P O Box 3940

About the Company

ZimPost is the name under which the Zimbabwe Posts (Pvt) Ltd. trades and is the company responsible for postal service in Zimbabwe.

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Frequently Asked Questions

What qualifications or certifications do I need to become a Digital Marketing Officer at Zimpost or similar Zimbabwean companies?

Most employers require a diploma or degree in Marketing, Communications, or IT-related fields from institutions like the University of Zimbabwe or Midlands State University. Professional certifications in Google Analytics, Google Ads, or Meta Blueprint strengthen your application significantly. Practical experience managing social media pages or running campaigns is often valued equally with formal qualifications.

What are the typical day-to-day responsibilities of a Digital Marketing Officer in Zimbabwe?

You will manage social media accounts, create content calendars, and respond to customer inquiries across platforms like Facebook, WhatsApp, and Twitter. Data analysis using tools like Google Analytics to track campaign performance and preparing reports for management are regular tasks. You may also coordinate with graphic designers and handle basic email marketing or website updates.

How does workplace culture and employer expectations differ for digital marketing roles in Zimbabwe?

Zimbabwean employers typically expect high flexibility, including availability outside standard hours to manage social media trends and customer engagement. Hierarchical structures remain common, so you should anticipate formal reporting lines and respect for senior management decisions. Demonstrating initiative while maintaining team collaboration is highly valued in local corporate environments.

What career progression opportunities exist for Digital Marketing Officers in Zimbabwe?

With proven results, you can advance to Senior Digital Marketing Officer, Digital Marketing Manager, or broader Marketing Manager roles within three to five years. Some professionals transition into specialized areas like SEO consultancy, e-commerce management, or establish their own digital agencies. Continuous upskilling through online platforms and local professional networks like the Marketers Association of Zimbabwe accelerates advancement.

What benefits should I expect from a full-time Digital Marketing Officer position at a parastatal like Zimpost?

Parastatal employers typically offer pension contributions through the Public Service Commission or NSSA, medical aid schemes, and statutory annual leave of at least twenty-one days. Additional benefits may include funeral assistance, staff loans, and subsidized postal services depending on organizational policy. Always confirm specific benefits during the interview process as packages vary between entities.

How should I apply for a Digital Marketing Officer role, and what do Zimbabwean employers prioritize in candidates?

Submit applications through official channels such as company websites, newspaper advertisements, or the Public Service Commission portal for government-related positions. Employers prioritize candidates with verifiable portfolios showing measurable campaign results and strong written communication skills in English. Demonstrating understanding of local market conditions and mobile-first consumer behavior gives you a competitive advantage.

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