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17 hours ago
Responsible for the online promotion of the ST-ONE brand and the three equipment brands-Tongli wide-body mining trucks, SINOTRUK tipper/tractor/light trucks, and Lonking wheel loaders/excavators-across Zimbabwe: content creation, multi-platform management, audience growth and sales lead generation, targeting mining and construction customers (B2B).
Job Summary
- Employer: stone-zim
- Job Type: Full-time
- Location: Harare, Zimbabwe
- Category: Marketing
- Closing Date: 2026-10-23
Key Responsibilities
- Film and edit promotional videos, product posts, and customer case studies for the three brands.
- Write English copy and video scripts, and present on camera when required.
- Build and manage a media library (equipment, mine sites, vehicle deliveries, service jobs).
- Manage Facebook, TikTok, Instagram, YouTube, and WhatsApp groups/channels.
- Maintain a content calendar with consistent posting.
- Respond promptly to comments and direct messages.
- Track follower growth, engagement rates, and sales inquiries, and hand verified leads to the sales team.
- Support online promotion of events such as exhibitions and vehicle deliveries.
- Produce monthly reports covering content output, follower/account growth, engagement, inquiries, and conversion.
- Use the data to refine the content strategy.
Requirements
- Education & Experience: A diploma or above, preferably in marketing, media, or communications; relevant experience may compensate for academic background. At least 2 years of experience in social media operations or content creation, with experience in automotive, construction machinery, mining, or B2B industries preferred.
- Technical Skills: Skilled in shooting and editing on mobile and desktop tools (CapCut / Jianying / Premiere Pro), and able to design posts with Canva. Able to write English copy and scripts independently.
- Platform Knowledge: Experienced in managing Facebook, TikTok, Instagram, and YouTube, and familiar with WhatsApp groups/channels. Able to read data from Meta Business Suite and TikTok creator tools.
- Portfolio Requirement: A verifiable portfolio (account links, case studies, and data) is required; candidates without a portfolio will not proceed to interview.
- Experience in mining, mining client networks, or the construction machinery industry.
- Comfortable presenting on camera with strong communication skills.
- Experience running Meta or TikTok ad campaigns.
- Demonstrable success in follower growth, viral content, or lead conversion.
- Basic photography skills (equipment close-ups, mine-site scenes).
- Shona or Ndebele language ability.
- Chinese language ability (for coordination with the Chinese team).
How to Apply
Apply by email: hrzim@stone-zim.com
About the Company
Rolling Stone Zim is a dedicated clothing retailer and apparel provider operating within Zimbabwe. The company specializes in a range of garments, notably offering essential school wear such as school hats. With a strong operational base, customers in Zimbabwe can conveniently shop for products and manage collections or returns. Its operations, including contact information with +263 country codes, are firmly rooted in Zimbabwe, overseen by BizBox Zimbabwe. This entity serves as a key contributor to the local market, providing quality clothing solutions to the Zimbabwean community.
Quality apparel for school and everyday wear, proudly serving Zimbabwe.
Website: https://www.rollingstoneclothing.com/product-page/girl-s-school-hat
Frequently Asked Questions
What qualifications or certifications do I need to become a Social Media Specialist in Zimbabwe?
Most employers prefer a degree in Marketing, Communications, Media Studies, or a related field from a recognized Zimbabwean university or college. Practical certifications in digital marketing from platforms like Google, HubSpot, or Meta Blueprint strengthen your profile significantly. Strong portfolio evidence of managing successful social media campaigns often matters more than formal credentials.
What are the typical day-to-day responsibilities of a Social Media Specialist at a Zimbabwean company?
You will create and schedule content across platforms like Facebook, Instagram, WhatsApp, and increasingly TikTok, tailored to local audiences. Daily tasks include monitoring engagement, responding to customer queries, analyzing performance metrics, and collaborating with sales teams to drive conversions. You may also manage influencer partnerships and handle crisis communication during service disruptions common in the local market.
How does workplace culture and employer expectations differ for social media roles in Zimbabwe?
Zimbabwean employers often expect high flexibility, including availability outside standard hours to manage real-time engagement and viral trends. Hierarchical structures remain common, so you will likely report to marketing managers or directors with limited autonomy initially. Professionalism in communication is valued, but companies increasingly appreciate creative risk-taking that resonates with local youth culture.
What career progression opportunities exist for Social Media Specialists in Zimbabwe?
With proven results, you can advance to Social Media Manager, Digital Marketing Manager, or Head of Communications within three to five years. Some specialists transition into brand management, content strategy consulting, or establish their own digital agencies serving Zimbabwean SMEs. Continuous upskilling in data analytics and paid advertising accelerates promotion prospects significantly.
What benefits should I realistically expect from employers in Zimbabwe for this role?
Established companies typically offer annual leave aligned with the Labour Act, limited medical aid coverage, and NSSA pension contributions, though smaller firms may provide minimal benefits. Remote or hybrid work arrangements are becoming more common post-pandemic, especially in Harare and Bulawayo. Negotiate clearly upfront, as benefit packages vary widely between corporate employers, NGOs, and startup environments.
How should I apply for Social Media Specialist positions in Zimbabwe, and what do employers prioritize?
Apply through LinkedIn, local job boards like Classifieds.co.zw, and company websites, but personal referrals remain highly effective in Zimbabwe's relationship-driven job market. Employers prioritize demonstrated platform expertise, a polished portfolio with measurable results, and cultural fluency in both English and Shona or Ndebele. Prepare to complete practical assessments such as content creation tasks or campaign proposals during the interview process.
