The incumbent will be reporting to the Marketing and Corporate Communications Manager and will be responsible for the following among other duties;
Support the development and execution of data-driven digital marketing strategies across the entire Zimpost network.
Design high-impact marketing collateral including social media creatives, digital adverts, banners, posters, emailers, presentations, and basic motion assets for Zimpost.
Collaborate with marketing, sales, and external partners on campaign execution.
Maintain a current digital catalogue of products and services with names, specifications, pricing, applications, and approved images.
Monitor, analyse, and report on campaign performance and KPls.
Support the set-up and execution of paid campaigns.
Gather market intelligence on demand, pricing, competitor activity, and unmet customer needs.
Support marketing and sales initiatives through targeted digital and visual campaigns.
Ensure all visual content aligns with brand guidelines and maintains visual consistency.

Job Summary

Employer: Zimpost
Job Type: Full-time
Location: Harare, Zimbabwe
Category: Marketing
Closing Date: 2026-10-23

Key Responsibilities

Support the development and execution of data-driven digital marketing strategies across the entire Zimpost network.
Design high-impact marketing collateral including social media creatives, digital adverts, banners, posters, emailers, presentations, and basic motion assets for Zimpost.
Collaborate with marketing, sales, and external partners on campaign execution.
Maintain a current digital catalogue of products and services with names, specifications, pricing, applications, and approved images.
Monitor, analyse, and report on campaign performance and KPls.
Support the set-up and execution of paid campaigns.
Gather market intelligence on demand, pricing, competitor activity, and unmet customer needs.
Support marketing and sales initiatives through targeted digital and visual campaigns.
Ensure all visual content aligns with brand guidelines and maintains visual consistency.

Requirements

Bachelor’s degree in Marketing, Digital Media, Multimedia Design, Graphic Design, or a related field.
Minimum 2 years’ experience in digital marketing and graphic design
Proven experience in social media management, SEO, PPC, email marketing, and analytics
Knowledge of CRM systems, Ul/UX principles, and online reputation management.
Strong project management, communication, and problem-solving skills
Creative, tech-savvy, detail-oriented and results-driven
Graphic Design Requirements (Essential)
Advanced working knowledge of Adobe Creative Cloud (Illustrator, Photoshop
Understanding of layout, typography, colour theory, and visual hierarchy

How to Apply

Address: P O Box 3940

About the Company

ZimPost is the name under which the Zimbabwe Posts (Pvt) Ltd. trades and is the company responsible for postal service in Zimbabwe.

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Frequently Asked Questions

What qualifications or certifications are typically required for a Digital Marketing Officer role at Zimpost?

Most employers in Zimbabwe expect a degree in Marketing, Communications, or Business Studies from a recognized university. Professional certifications in digital marketing from platforms like Google, HubSpot, or Meta are increasingly valued. Practical experience with social media management tools and basic graphic design software is often essential.

What are the common day-to-day responsibilities of a Digital Marketing Officer in a Zimbabwean postal service?

Daily tasks typically include managing social media accounts, creating content for digital campaigns, and analyzing engagement metrics. You will also coordinate with branches nationwide to promote services like e-commerce logistics and financial products. Reporting on campaign performance to senior management is a regular requirement.

How does workplace culture and employer expectations differ in Zimbabwean public enterprises compared to private sector marketing roles?

Public enterprises like Zimpost often emphasize formal hierarchies, punctuality, and adherence to government procurement and communication protocols. Decision-making may involve more layers of approval than in agile private sector environments. However, job security and structured working hours are generally more predictable than in startups.

What realistic career progression paths exist for Digital Marketing Officers in Zimbabwe?

With experience, you can advance to Senior Digital Marketing Officer, Marketing Manager, or Head of Communications within the organization. Some professionals transition to consultancy or join multinational NGOs and private corporations with stronger digital budgets. Continuous upskilling in data analytics and e-commerce platforms significantly improves promotion prospects.

What typical benefits should I expect when working as a Digital Marketing Officer for a Zimbabwean parastatal?

Parastatals generally offer pension contributions through the National Social Security Authority, annual leave as prescribed by the Labour Act, and sometimes medical aid schemes. Housing and transport allowances vary by employer and are often negotiated at entry level. Performance bonuses are less common than in the private sector but may exist for revenue-generating campaigns.

How should I apply for a Digital Marketing Officer position at Zimpost, and what do Zimbabwean employers prioritize in applications?

Applications are typically submitted through official channels such as newspaper advertisements, the Zimpost website, or the Public Service Commission when advertised. Employers prioritize demonstrated results from previous campaigns, proficiency with local digital payment platforms, and understanding of Zimbabwe's diverse market segments. A well-organized portfolio showing content created for Zimbabwean audiences strengthens your candidacy significantly.