PUBLIC RELATIONS MANAGER – NSSA 161 views

VACANCY 

Reporting to the Corporate Affairs Director, the successful candidate will be responsible for the developing and implementation of a comprehensive public relations strategy to promote and enhance awareness of the Authority’s activities.

Key Outputs

• Plan, develop and implement NSSA’s public relations and communication strategies, both internal and external.

• Oversee the development and execution of support materials and oversee public relations and communications.

• Design and implement a fully integrated comprehensive public relations strategy to create awareness of the Authority’s business activities.

• Create, implement and manage strong and effective public relations and communications program aimed at enhancing the public image of the institution.

• Develop and maintain positive relationships with key stakeholders including the media, government agencies and the public.

• Plan and execute media campaigns for NSSA’s online platforms and traditional media.

• Monitor and analyse media coverage and trends.

• Prepare and present reports to management, staff and social partners.

• Supervise and mentor junior team members and publishers in the department.

• Monitor and manage the department’s budgets to support communications initiatives.

Qualifying Requirements

• A Degree in Marketing or equivalent from a reputable tertiary institution.

Key Competencies and Characteristics

• Sound knowledge and understanding of the role of marketing, communications, PR and CSR.

• Sound knowledge of various marketing and corporate communications disciplines and approaches.

• Demonstrated experience and strategic background, preferably from the financial or insurance services.

• Proficient in MS Office and marketing software (e.g. CRM).

• Familiarity with social media and web analytics (e.g. Web Trends).

• Excellent brand building and reputation management skills.

• Constantly informed and updated on news stories especially those pertaining to the Authority directly and indirectly.

• Knowledge of global business drivers and trends.

• A self-driven, mature strategic thinker who is a team player and is able to work in cross functional teams.