MARKETER – Web Meats 65 views

Key Responsibilities

• Develop and implement marketing strategies to promote Web Meats products and butchery outlets.
• Drive brand awareness and customer engagement across all channels (digital, print, radio, outdoor, in-store, events).
• Promote and market our products: Beef, Pork, Mutton and Chickens to different customer segments.
• Plan and execute promotions, campaigns, activations and community outreach programs.
• Manage social media platforms, create engaging content and grow our online presence.
• Monitor market trends, competitor activities and customer preferences.
• Work closely with sales, operations and butchery teams to achieve sales and brand growth targets.
• Measure and report on marketing performance and ROI.

Requirements

• Strong knowledge of marketing principles and strategies.
• Excellent communication, writing and presentation skills.
• Proficiency in digital marketing (social media, email marketing, online ads, analytics).
• Creative mindset with the ability to think outside the box.
• Strong interpersonal and relationship building skills.
• Ability to work under pressure and meet deadlines.
• Analytical skills with attention to detail.
• Passion for the meat industry and customer service.
• Computer literacy (MS Office, Canva, basic design or video editing is an advantage).
• Diploma or Degree in Marketing, Business Administration, Communications, Public Relations or related field.
• Professional marketing qualification (CIM, IMMZ, IDMZ or equivalent) is an added advantage.
• Minimum of 2-4 years’ experience in marketing, preferably in FMCG, meat, food retail or agricultural industry.
• Proven experience in developing and executing successful marketing campaigns.
• Experience in managing social media and digital marketing platforms.
• Experience in promoting products through multiple channels in the Zimbabwean market.

How to Apply