STATION MANAGER – LSU CAMPUS RADIO – Lupane State University 55 views

Key Responsibilities

• Formulate, develop and implement a business plan for the effective and efficient functioning of the radio station.
• Implement effective quality marketing and programming strategies based on research of the target audience.
• Manage the finances of the radio station, which include identifying, exploring and establishing alternative revenue streams and managing the radio station’s budget.
• Grow the listenership of the radio station.
• Grow the brand of the radio station.
• Ensure compliance to corporate governance principles and adherence to LSU policies and procedures.
• Do research in order to ensure informed decision making and innovation.
• Ensure quality technology and provide advice on the support of facilities in order to continually improve the efficiency, effectiveness and quality of radio processes.
• Be available 24/7 to address emergencies.
• Managing LSU Campus Radio staff including, hiring staff, staff development, and managing the day-to-day performance of the team, which includes but is not limited to establishing goals, managing performance issues and continually motivating the team.
• Developing and overseeing the execution of the yearly LSU Campus Radio sales and marketing strategy plan.
• Develop and oversee the programming and imaging of LSU Campus Radio.
• Ensure unique news and sports coverage.
• Working in concert with the leadership team to find new and compelling ways to showcase the individual faculties and the University itself externally and internally.
• Managing relationships with advertising agencies, clients and media buyers.
• Lead initiatives/projects that require a higher level of communications expertise.
• Oversee the quality of LSU Campus Radio in all aspects.
• Ensure alignment with University Strategy.
• Manage any reputational risks associated with LSU Campus Radio.
• Ability to represent the LSU Campus Radio in multiple forums.
• Demonstrate knowledge on implementation of Education 5.0 at LSU Campus Radio.

Requirements

• Applicants must possess a Masters Degree in Media, Journalism and/or Communication or an equivalent qualification.
• Applicants should hold a Bachelor’s Degree in Media, Journalism and/or Communication or its equivalent.
• The successful candidate must have at least four (4) years’ post-qualification relevant working experience, preferably within a university, higher education institution, media house, broadcasting, or campus radio environment.
• Applicants should also possess management training and demonstrable leadership and administrative capabilities.
• A PhD in Media, Journalism or a related field will be an added advantage.
• Exposure to broadcasting environment or running a station for at least two (2) years would be a distinct advantage.
• Marketing and branding.
• Community or campus radio.
• Client interaction.
• Project Management.
• Budget Management.
• Sound engineering.
• Programming.
• Organisational communication methods and principles.
• Advertising methods and principles.
• LSU policies and procedures.
• Integrated Marketing communications methods and principles.
• Access to information Act.
• Copyright Act.
• Relevant legislation (HR, Finance etc.).
• Radio segmentation.
• Programming/music clocks.
• Advertising methods and regulations for broadcasters.
• Media industry.
• Market Segmentation/RAMS.
• Computer skills (MS Office).
• Planning and organising.
• Leadership.
• Written and verbal communication.
• Attention to detail.
• Interpersonal.
• Strategic thinking.
• Presentation.
• Creativity and innovation.
• Apply radio communication methods and principles.
• Co-ordinate and manage events.
• Advertising methods and principles.
• Provide Training.

How to Apply