PHARMACEUTICAL SALES REPRESENTATIVE 470 views

PHARMACEUTICAL SALES REPRESENTATIVE

A vacancy has arisen for the above position reporting to the Sales and Marketing Manager.

Qualifications and Experience Required

⦁ B.Com Marketing or B.Com Management
⦁ A postgraduate degree is an added advantage e.g. MBL/MBA
⦁ Technical qualification like a Nursing or Pharmaceutical Technician Diploma is an added advantage
⦁ Must have worked in a pharmaceutical company, or related field, for at least 3 years as a Sales Representative, or equivalent.

Key Responsibilities

⦁ Reports to, and receives instructions from, the Sales and Marketing Manager.
⦁ Prepare the product marketing plan (develop strategy and tactics to ensure maximum coverage of the designated market).
⦁ Prepares monthly reports on market analysis, and competitors’ analysis and prepares prompt responses to market trends.
⦁ Implements the marketing strategies in liaison with the Sales and Marketing Manager.
⦁ Conceptualises and creates high-quality promotional materials for the products.
⦁ Evaluates and propose a plan of action on all promotional activities conducted.
⦁ Carefully supervises new product launches and carries out field visits and evaluations of field activities.
⦁ Periodically meets with top opinion leaders of the products and establishes good rapport with them seeking to build positive Word of Mouth endorsements.
⦁ Participates in events organized by professional associations in the medical/ pharmaceutical field.
⦁ Identifies trends, opportunities, and threats for the assigned market and proposes appropriate measures.
⦁ Develops teaching material for the designated market and conducts training.
⦁ Updates the rolling sales forecast of the relevant products at the end of each procurement cycle.
⦁ Monitors, controls, and prepares periodic reports on product and institutional budgets, forecasts, and expenditures.
⦁ Evaluates the marketing mixes of products assigned to be promoted and evaluate product performance on both financial and marketing metrics.
⦁ Develops and handles budgets and profit and loss accounts to support recommended activities, ensuring long-term profitability of products, in accordance with overall company strategies.
⦁ Fully responsible for the relevant product range’s profit and loss position in the designated market.
⦁ Manages and optimizes relationships with relevant influencers within designated markets, by developing effective relationships.
⦁ Performs other duties that may be assigned to him by the Sales and Marketing Manager.